The media is always seeking interesting stories and if you give them what they are looking for, you will be rewarded greatly. There are numerous ways to promote yourself and your business using publicity. Here are just a few tips you can apply starting today.




  1. Be consistent in producing quality content. This includes your press releases. Your press releases should have a consistent look and feel to them.

  2. Don’t just send anything to get in front of the media. Be strategic in your approach. Reporters don’t want to waste their time reading content that does not pertain their area of focus.

    Even if your first story is not accepted the first time, keep submitting new stories. Don’t submit them two or three times a year and expect the media pick up...
learn more No comments